
At the beginning of this year, Yip's Chemical launched its first shared value creation project "Craftsmanship and Life", connecting local painters, carpenters, and colorists to pass on the spirit of craftsmen, encourage everyone to build their ideal home, and use craftsmanship to help people in need in the community improve their living environment.
We are honoured to compete for the "HKMA/ViuTV and Now TV Outstanding Marketing Award" for the first time, which is organised by the Hong Kong Management Association and is known as the Oscars of the industry.
We also won the Excellence in Social Good Award, which recognises the Group's efforts in promoting craftsmanship to different stakeholders and even the public to build a better society, while caring for the needs of industry partners and improving their physical and mental health.
Ms. Tse Yi-chu, Director of Human Resources and Corporate Communications of Yip's Chemical, accepted the "HKMA/ViuTV & Now TV Outstanding Marketing Award" - Excellence in Social Good (Outstanding Award in Social Welfare Category) on behalf of the company.
We are very grateful to the strategic partner of the project, Hong Kong Social Ventures Fund, for planning "Craftsmanship and Life" with us to respond to the needs of stakeholders in an innovative and practical way. We would also like to thank all community partners for their support and participation. We will continue to demonstrate our craftsmanship and launch various activities. Please stay tuned for our updates!